The New Wines

Awhile back, I shared the unfortunate story of how my family’s wine business had been usurped by an unsavory investor whom I had dubbed “The Onceler,” after Dr. Seuss’ famously greedy villain from the cautionary tale, “The Lorax.”


Today — many months and several legal actions later — I have the pleasure of writing a new story. And introducing our new family winery, Bruce Patch Wines.

The new wines pick up where the last left off — big, unctuous zinfandels and blends ripe with terroir of Sonoma’s Russian River and Dry Creek Valleys, among others — demonstrating the same complexity of character that earned Bruce scores of low- to mid-90s from publications including Wine Spectator and Robert Parker. Having claimed an intellectual-property legal victory on my artwork, I upped my game on the labels and created a beautiful new series of images more compelling and dramatic than those I had done for Wine Guerrilla (while they, in turn, began rolling out their painfully pedestrian new labels).

The result is a product that we are even more proud of than the last — particularly given the trials and tribulations Bruce had to endure and rise above, after building his wine business for a decade, to make a success of this new venture.

These are perfect summer wines, big enough to stand up to grilled burgers, ribs, steak, Thai food or Mexican food, you name it.

Have a look at the website and read more about these wines: www.

I know many of you are wine connoisseurs — order a bottle and see what you think! Better yet, sign up for the Wine Club and receive a quarterly shipment of carefully selected wines right to your doorstep, and receive discounts on all wine purchases, invitations to special events and more!

In vino veritas! 


13 Comments (+add yours?)

  1. Cheryl "Cheffie Cooks" Wiser
    May 13, 2016 @ 15:57:34

    Great news Sean-Have a good weekend!


  2. andreathompson2
    May 14, 2016 @ 01:42:17

    You are a sweetie pie, dude!


  3. Leo Griffin
    May 14, 2016 @ 01:42:19

    I love the new designs Sean. Very nicely done. Having enjoyed your family’s hospitality and wines at the tasting room, I was very sorry to read about Bruce’s travails. Its great news to see this great new label launch. I look forward to tasting some of the new wines soon!


  4. andreathompson2
    May 14, 2016 @ 01:52:52

    Dude, have you been to WG website lately? They still have your art hanging and they are selling your posters! WHAT UP WIT DAT?? ___________________

    Andrea Thompson 480-223-3228 My Blog:


    • scolgin
      May 14, 2016 @ 13:40:04

      I granted them permission to sell the wine they had in inventory and to use the imagery as long as they had the wine, within a 3-year window. They are not permitted to use the images on any new bottlings.


  5. jodipriceblog
    Jun 09, 2016 @ 04:26:19

    Are these wines sold in stores or only from the website?


    • scolgin
      Jun 09, 2016 @ 12:32:27

      Hi Jodi! Yes, they are available in some stores in some states. I see that you are in North Carolina, and they are sold in NC. If you let me know what city you are in, I can check the distribution and let you know where you can get ahold of some. Thanks for your interest! They are REALLY good wines, and I’m not just saying that because they are my family’s. 😉


  6. Trackback: Food as Art, Art as Food | skinny girls & mayonnaise

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